Google My Business is Going Away

Google My Business is Going Away

…Okay, before anyone pushes the panic button, it’s not what it seems. As Google often does with their products, GMB is getting a “facelift”. First part of it, a new name. GMB will now be called Google Business Profile

So why the change? According to Google, they want to “keep things simple”. They are moving people away from the Google My Business app and into Google Search and Google Maps. Google now prefers businesses with a single listing handle business management in Search or Maps. 

Keep in mind, this is hardly the first time Google has revamped the name for this functionality. Remember Google Local, Google Places and/or Google+ Local? No matter the name, managing your local business online has always been important. 

Alright, but what about multi-location businesses or marketing agencies? Fret not, our interface will still exist, but it is now called Google Business Profile Manager:


Alright, what does this all mean? In short, the more things change, the more they stay the same. Managing your Google Business Profile will be more important than ever. Need help with this? TurnKey is in your corner! Call us at 951-291-2222 today and speak to one of our GMB…excuse me, GBP experts today!

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